Shining Through Scandal: The Incredible Life Of Elizabeth Taylor

Elizabeth Taylor’s Sweet Smell Of Success

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While Elizabeth Taylor’s acting career slowed down in the ’90s and she turned towards activism, she was in pursuit of other ventures at the time. One such venture was her fragrance line. Taylor partnered up with Elizabeth Arden, Inc. and closely supervised the production of all 11 fragrances that bear her name. Her first fragrance Passion launched in 1987 and remains her top-selling perfume, along with White Diamonds in 1991. According to The Guardian, a majority of her estate—estimated between $600 million and $1 billion—comes from the yield of her perfumes, since her fragrance line paid way better than Hollywood ever did.